Posts by Ethan Wright
10 Drugstore Gems I Still Use for Fall
As the vibrant energy of summer fades and autumn approaches, it’s time to re-evaluate our beauty routines. While the temptation
Prestige vs Discount Wash Care: The Impact of Packaging and Sourcing
The Secret to Prestige Wash Care: Why Price Isn’t Everything You see it everywhere: the same luxurious shampoo or conditioner
Florence Pugh’s Invisible DNA: Her Perfume and Method
There are certain moments that simply shimmer with effortless glamour, and the scene unfolding at Six Senses Rome on a
Dandruff vs Dry Scalp The Styling Difference
The Great Flake Mystery: How to Tell the Difference Between Dry Scalp, Dandruff, and Product Buildup If you’ve ever stared
6 visual signs your hair is damaged
The Hidden Toll: Unmasking the Truth About Hair Damage If you’ve noticed your hair shedding more than usual, feeling dull,
Get that sun-kissed autumn glow with tanning mists
The Art of the Effortless Glow: Why Tanning Mists Are the New Beauty Secret There’s a certain magic that comes
IT Cosmetics closes China e-commerce channel
The high-gloss world of prestige beauty is undergoing a significant shift, as a major international player makes a strategic retreat
Tracee Ellis Ross’s surprising look at 53
When you get to interview incredible people, the nonchalance immediately evaporates. This is especially true when you chat with someone
Nestlé targets GLP-1 users with new beauty and nutrition
Nestlé Bets on Beauty: Turning Weight Loss into a Wellness Revolution The world of weight management is rapidly evolving, driven
Add Chocolate Dimension to Flat Brown Hair in 5 Ways
There is something about the first chill in the air that makes us dream of cozy sweaters and long, relaxed
French Style Upgrades for Late Summer It Girls
The summer fashion calendar is a whirlwind of bright hues and playful accessories—think aquamarine everything, crochet caps, and mermaid-inspired manicures.
Achieve Tenniscore Beauty with Highlighters & Headbands
When Challengers ignited a passion for tennis in 2023, it sparked more than just a sporting craze—it ushered in a
Silk vs Bamboo Bedding Showdown
If you are seeking bedding that transforms your sleep from mundane to magical—one that nurtures your skin, eases hair woes,
Step-by-Step Guide to Deep Conditioning with Hair Masks
Dealing with frizz, dryness, and those unruly locks can feel like an endless struggle. If you’re looking for a serious
These 9 Lip Liners Are Dark Skin Approved and Feel Amazing
Lip liners have always been my go-to tool for adding dimension and definition to my look—a habit that stretches back
Boost post-treatment beauty with PDRN Collagen
After the glow of a professional beauty treatment fades, many consumers wonder how to maintain that refreshed radiance at home.
Tate McRae nails the trendiest French manicure style
(Image credit: @nailsxanalysse) The French manicure is more than just a nail design; it’s a timeless statement. It has cemented
International Expansion Accelerates Hims & Hers 38% Revenue Surge
Hims & Hers Health is not just growing; it’s expanding at warp speed, demonstrating that the appetite for accessible health
Keep My Slick-Backs Perfect: Must-Have Products
This text provides a guide on styling the edges of hair and using various products for achieving a polished look,
DSM-Firmenich Settles Fragrance Antitrust Case for $33 Million
The high-stakes world of fragrance ingredients just witnessed a major legal resolution, settling long-standing allegations of price fixing within one
Eurazeo invests €410M in Aroma-Zone expansion
The journey of a beloved direct-to-consumer beauty brand is about to get a major international upgrade. The French natural beauty
I had my piles banded so you don’t have to
It is often said that discussing certain aspects of health requires a delicate touch, but when it comes to hemorrhoids,
Vittoria Ceretti’s Wellness Ritual for Beauty and Music
Vittoria Ceretti is the epitome of high fashion—a name synonymous with runway dominance and an enviable career spanning over four
Ribbon highlights: The secret to expensive-looking summer hair
As the sun shines brighter and summer settles in, hair trends are evolving from carefree beach vibes to intentional, polished
Mixed Metal Manicure Nail Looks This Week
If this week’s best nail looks had a dress code, it would undeniably be to accessorize heavily. Gold and silver