Posts by Ethan Wright
Street Talk 2026: Dry Skin Sun Care
Sun protection is often presented as a monolithic necessity, but for many, the reality is far more nuanced. It’s a
7 Brown Lip Gloss Formulas I Always Carry
Lip gloss has long been a beloved staple in beauty routines, evolving from super-glittery, sticky formulas of the past to
Expert Picks: 6 Nail Trends for Autumn
As the air turns crisp and the leaves begin their annual transformation, there’s no better time to refresh our aesthetic.
Hailey Bieber’s lip liner Kylie Jenner loves
The world of beauty is constantly buzzing with new innovations, and when a major trend emerges, it often sparks a
Choose the Best Hair Mask for Damaged Hair
The Great Hair Mask Debate: Stop Chasing Protein and Start Seeking Moisture When searching for the best hair mask for
Zombie Cream gives me the glowiest skin
Have you ever heard the buzz about K-beauty and the idea that your skin harbors little, damaged cells that are
10 Days Chip-Free Manicure with this Polish
Tired of the commitment of gel manicures but craving that high-gloss, plumped finish? If you’re looking for a long-lasting, stunning
INKEY List Bio-Active Ceramide Neck Stick Review
The Secret to Smooth Skin: Unlocking the Magic of the INKEY List Neck Stick Tired of the daily concerns about
Maya Dukes joins Macy’s as SVP Creative and Production
Macy’s Unveils Creative Vision with New Executive Leadership As Macy’s embarks on its Bold New Chapter strategy, the department store
Target launches global beauty studio with 90 brands
Target is shaking up the beauty landscape with the launch of Target Beauty Studio, a groundbreaking new specialty beauty concept
Autumn Skincare and Makeup Refresh
The Autumn Skin Awakening: Why Your Beauty Routine Needs a Seasonal Refresh There is a distinct shift in the air
Erase Lip Lines Instantly with Metacine LipLift
As a beauty editor, I’ve certainly dipped my toes into the world of high-end skincare, embracing the buzz around ingredients
Leave-In vs Rinse-Out Conditioner for Damaged Hair Which Wins
Does your hair feel like it’s constantly asking for attention? If you’ve ever experienced dry ends, persistent frizz, or tangles
Leave-In vs Rinse-Out for Fine Hair: How to Apply and Avoid Buildup
If your hair looks fantastic on wash day but collapses by dinnertime, the issue probably isn’t your conditioner—it’s the application.
10 Drugstore Gems I Still Use for Fall
As the vibrant energy of summer fades and autumn approaches, it’s time to re-evaluate our beauty routines. While the temptation
Prestige vs Discount Wash Care: The Impact of Packaging and Sourcing
The Secret to Prestige Wash Care: Why Price Isn’t Everything You see it everywhere: the same luxurious shampoo or conditioner
Florence Pugh’s Invisible DNA: Her Perfume and Method
There are certain moments that simply shimmer with effortless glamour, and the scene unfolding at Six Senses Rome on a
Dandruff vs Dry Scalp The Styling Difference
The Great Flake Mystery: How to Tell the Difference Between Dry Scalp, Dandruff, and Product Buildup If you’ve ever stared
6 visual signs your hair is damaged
The Hidden Toll: Unmasking the Truth About Hair Damage If you’ve noticed your hair shedding more than usual, feeling dull,
Get that sun-kissed autumn glow with tanning mists
The Art of the Effortless Glow: Why Tanning Mists Are the New Beauty Secret There’s a certain magic that comes
IT Cosmetics closes China e-commerce channel
The high-gloss world of prestige beauty is undergoing a significant shift, as a major international player makes a strategic retreat
Tracee Ellis Ross’s surprising look at 53
When you get to interview incredible people, the nonchalance immediately evaporates. This is especially true when you chat with someone
Nestlé targets GLP-1 users with new beauty and nutrition
Nestlé Bets on Beauty: Turning Weight Loss into a Wellness Revolution The world of weight management is rapidly evolving, driven
Add Chocolate Dimension to Flat Brown Hair in 5 Ways
There is something about the first chill in the air that makes us dream of cozy sweaters and long, relaxed
French Style Upgrades for Late Summer It Girls
The summer fashion calendar is a whirlwind of bright hues and playful accessories—think aquamarine everything, crochet caps, and mermaid-inspired manicures.